Tim Griffiths Illustration and Digital DesignNovember 2004 |
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search engine and usabilityNeed to check if your website is optmised for search engines? Is it approachable by all? Have you assessed the 'hidden' labelling within the HTML code making up your pages - alternate text for images, so called 'meta' information in the header portion of a web page that describes its contents. Some of this hidden labelling could be missing, or incomplete - such labels are often used when indexing a web page, but also enhance usability with regards specialist browsers for disabled users. Visually-impaired users can utilise the JAWS screen reader that integrates with Internet Explorer on Windows. JAWS uses an advanced text-to-speech synthesizer to read web pages aloud. Also available, are text-to-braille convertors that work with text-only browsers, such as Lynx, to create output that can be 'read'. Those who are hand-impaired can barely use a mouse at all, and navigates with arrow keys, the tab key, and keyboard shortcuts.
HTML can have additional accessibility code added to make images links and navigation easier to access with the above technologies. Much of this has economic, as well as ethical advantage, as search engines often use such text, as well as content to rank a website. |
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Contact us to see what we can do for you, whether it is illustration, general graphic design or related to your web site. |