Herbal letters based on ingredients

Cinzano's Tasting Shed: graphics for Gardeners' World Live stand

In summer 2004 Clarity Communications approached TGIADD to produce a herbal alphabet for a stand they were designing for Cinzano. The alphabet was to reflect the ingredients of Cinzano's vermouths.

TGIADD's Tim, always a keen gardener, embraced the project with relish - doubly so when he heard it was for the BBC's Gardeners' World Live exhibition. Letters and numerals were created from entwined cinnamon, lemon, marjoram - to name but a few. Further characters were created for the 2005 incarnation of the stand.

Tech Details: Adobe Illustrator™